Our Talent

Lily Blake

Lily is a PR pro and founder of The Collective Ground Club. On TikTok, her Lily Diaries share the chaos of work, life, and plenty of coffee — always with warmth, wit, and a touch of realness.

Background info

Lily is a London-based PR and communications specialist, known for bringing bold ideas and authentic storytelling to life. She’s also the founder of The Collective Ground Club, a community-driven space dedicated to creativity, connection, and conversation. Across social media, Lily shares her world through The Lily Diaries — a candid, stylish mix of daily chaos, career moves, and caffeine-fuelled insights. With over 600K likes on TikTok, her content resonates for its warmth, wit, and realness. Whether she’s crafting campaigns or curating community, Lily is all about growth, good coffee, and great conversation.